AEON MALL Hà Đông Mid-Autumn Decoration 2026

AEON MALL Hà Đông set this year's Mid-Autumn direction around the spirit of a Japanese autumn festival, moving away from the familiar traditional Mid-Autumn motifs. Look Concept took that brief and rebuilt the entire visual language from the ground up: characters, palette, and setting. At the center sits one large full moon, wrapped in flowing gold-orange ribbons that read like moonlight spreading outward, scattered with red-orange momiji leaves true to Japanese autumn. Behind it, mountain silhouettes and a wooden temple emerge through mist, giving the backdrop real depth instead of sitting flat as a photo point. On either side of the moon, two mirrored scenes unfold: jade rabbits dressed in traditional Japanese touches, headbands and sashes, pounding mochi, holding gift boxes, and sitting beside paper lanterns printed with cherry blossoms. Rendered in a soft chibi style, the rabbits keep the space approachable for kids and families, the core audience passing through this central lobby.