Client | Glamiss Cool Việt Nam

Agency | interstellar

Design | Look Concept

Concept

Drawing inspiration from the vibrant Y2K era, we developed the concept "Miss Cool Bất Phá" (Unbreakable Miss Cool). This concept reimagines the most distinctive elements of Y2K culture - the optimism, the bold aesthetics, and the fusion of digital and physical spaces - through a contemporary lens. The challenge was to create a space that would not only showcase their products but also resonate deeply with Gen Z's aesthetic preferences.

Concept

Drawing inspiration from the vibrant Y2K era, we developed the concept "Miss Cool Bất Phá" (Unbreakable Miss Cool). This concept reimagines the most distinctive elements of Y2K culture - the optimism, the bold aesthetics, and the fusion of digital and physical spaces - through a contemporary lens. The challenge was to create a space that would not only showcase their products but also resonate deeply with Gen Z's aesthetic preferences.

Concept

Drawing inspiration from the vibrant Y2K era, we developed the concept "Miss Cool Bất Phá" (Unbreakable Miss Cool). This concept reimagines the most distinctive elements of Y2K culture - the optimism, the bold aesthetics, and the fusion of digital and physical spaces - through a contemporary lens. The challenge was to create a space that would not only showcase their products but also resonate deeply with Gen Z's aesthetic preferences.

Concept

Our design approach centered on creating an immersive environment that speaks to both nostalgia and modern sensibilities. Key Visual Elements: Modernized heart motifs and retro icons/ Y2K-inspired typography/ LED and neon lighting systems/ Checkerboard patterns in blue and white/ Interactive digital displays

Concept

Our design approach centered on creating an immersive environment that speaks to both nostalgia and modern sensibilities. Key Visual Elements: Modernized heart motifs and retro icons/ Y2K-inspired typography/ LED and neon lighting systems/ Checkerboard patterns in blue and white/ Interactive digital displays

Concept

Our design approach centered on creating an immersive environment that speaks to both nostalgia and modern sensibilities. Key Visual Elements: Modernized heart motifs and retro icons/ Y2K-inspired typography/ LED and neon lighting systems/ Checkerboard patterns in blue and white/ Interactive digital displays

Sketch

The booth's layout was carefully crafted to maximize both product visibility and social media opportunities. Each zone was designed with multiple purposes in mind: product displays double as photo opportunities, while information panels blend seamlessly with the overall aesthetic. The initial development process focused on: Space planning and flow/ Display unit placement/ Lighting design schemes/ Photo opportunity zones/ Interactive element integration

Sketch

The booth's layout was carefully crafted to maximize both product visibility and social media opportunities. Each zone was designed with multiple purposes in mind: product displays double as photo opportunities, while information panels blend seamlessly with the overall aesthetic. The initial development process focused on: Space planning and flow/ Display unit placement/ Lighting design schemes/ Photo opportunity zones/ Interactive element integration

Sketch

The booth's layout was carefully crafted to maximize both product visibility and social media opportunities. Each zone was designed with multiple purposes in mind: product displays double as photo opportunities, while information panels blend seamlessly with the overall aesthetic. The initial development process focused on: Space planning and flow/ Display unit placement/ Lighting design schemes/ Photo opportunity zones/ Interactive element integration

3D Design

Special attention was paid to the integration of modern technology within the Y2K-inspired design. Interactive LED screens and strategically placed lighting create an engaging atmosphere that encourages visitor interaction. Heart motifs and retro icons were modernized to appeal to contemporary sensibilities while maintaining their nostalgic charm. The product display areas were designed to be both functional and photogenic. Each viewing angle was carefully calculated to ensure optimal photo opportunities - a crucial consideration for our Gen Z target audience. The result is a space where every ​​​​​​​corner offers a potential Instagram moment while effectively showcasing Glamiss Cool's products.

3D Design

Special attention was paid to the integration of modern technology within the Y2K-inspired design. Interactive LED screens and strategically placed lighting create an engaging atmosphere that encourages visitor interaction. Heart motifs and retro icons were modernized to appeal to contemporary sensibilities while maintaining their nostalgic charm. The product display areas were designed to be both functional and photogenic. Each viewing angle was carefully calculated to ensure optimal photo opportunities - a crucial consideration for our Gen Z target audience. The result is a space where every ​​​​​​​corner offers a potential Instagram moment while effectively showcasing Glamiss Cool's products.

3D Design

Special attention was paid to the integration of modern technology within the Y2K-inspired design. Interactive LED screens and strategically placed lighting create an engaging atmosphere that encourages visitor interaction. Heart motifs and retro icons were modernized to appeal to contemporary sensibilities while maintaining their nostalgic charm. The product display areas were designed to be both functional and photogenic. Each viewing angle was carefully calculated to ensure optimal photo opportunities - a crucial consideration for our Gen Z target audience. The result is a space where every ​​​​​​​corner offers a potential Instagram moment while effectively showcasing Glamiss Cool's products.

Outcome

Through this project, we successfully created a space that merges brand experience with artistic installation. The booth serves as a testament to how nostalgic elements can be reimagined for contemporary audiences, creating an environment where Gen Z visitors can both engage with products and immerse themselves in a carefully curated aesthetic experience.

Outcome

Through this project, we successfully created a space that merges brand experience with artistic installation. The booth serves as a testament to how nostalgic elements can be reimagined for contemporary audiences, creating an environment where Gen Z visitors can both engage with products and immerse themselves in a carefully curated aesthetic experience.

Outcome

Through this project, we successfully created a space that merges brand experience with artistic installation. The booth serves as a testament to how nostalgic elements can be reimagined for contemporary audiences, creating an environment where Gen Z visitors can both engage with products and immerse themselves in a carefully curated aesthetic experience.

COLLABORATE

No. 1, Alley 260, Đội Cấn Street, Ngọc Hà Ward, Ba Đình District, Hanoi

Hanoi, Vietnam

© 2025 Look Concept. All rights reserved

HỢP TÁC

Số 1, Ngõ 260, Phố Đội Cấn, Phường Ngọc Hà, TP. Hà Nội

Hanoi, Vietnam

© 2025 Look Concept. Toàn quyền bảo lưu.

HỢP TÁC

Số 1, Ngõ 260, Phố Đội Cấn, Phường Ngọc Hà, TP. Hà Nội

Hanoi, Vietnam

© 2025 Look Concept. Toàn quyền bảo lưu.